I recently had the pleasure of collaborating with Louise Pritchard – LPP Consulting -, a dedicated consultant on a mission to empower women entrepreneurs. Louise’s passion for guiding women to elevate their businesses to the next level is not just inspiring, it’s transformative. And what better way to encapsulate her vision than through a personalized consultant brand photo session?!
Capturing the Essence of Louise Pritchard – Consultant Brand Photo Session Atlanta
Collaborating with Louise Pritchard was a rewarding experience, both professionally and creatively. Through the diverse range of locations and the thoughtful selection of outfits, we were able to create a comprehensive portfolio of images that authentically represent Louise and her brand.
For small businesses like Louise’s, personalized and unique visuals are not just a luxury; they are a necessity. In a competitive market, standing out from the crowd and conveying a clear and compelling brand message can make all the difference. And that’s exactly what I aim to achieve with each of my brand photo sessions.
If you have any question on brand photography or if you want to know more about my sessions, Contact me! I would be happy to help you make the experience easy and relaxed as well as provide you with images you will be proud to share. I also have a lot of other blog posts that might interest you.
One of the highlights of this brand photo session was the attention to detail in terms of outfits and accessories. Louise’s wardrobe choices were a perfect blend of professional elegance and personal style, reflecting her unique personality. From sophisticated business attire to casual chic, each outfit complemented the different locations, in line with her brand colors and added depth to the visual narrative.
UNDERSTANDING HER VISION
Our initial in person consultation meeting was a melting pot of ideas, insights, and inspirations. I spent time understanding her business, her objectives, and her ideal clients. But beyond the professional aspects, we also ventured into the session logistic details: locations and outfits that would best represent Louise and her brand.
THE POWER OF PERSONALIZATION
Coffee Shop
A cozy corner in a local coffee shop set the stage for capturing Louise in her element – engaging with clients, working over a latte, and networking in a relaxed environment. The warm, inviting ambiance of the café resonated with Louise’s approachable and nurturing persona.
A JOURNEY THROUGH LOCATIONS
One of the key elements of our photo session was the variety of locations we chose. Each venue was carefully selected to mirror different facets of Louise’s business and personality, ensuring a comprehensive visual narrative.
Meeting Rooms
The formal setting of 2 very different meeting rooms provided a backdrop for showcasing Louise’s professionalism and expertise. Here, we captured moments of Louise in deep discussion, strategizing with clients, and educating them. It showed her commitment to helping women entrepreneurs grow and succeed.
Conference Room
The spacious and modern conference room served as a platform to highlight Louise’s leadership and vision. There, we captured images of Louise leading presentations, conducting seminars, and interacting with her audience.
home
Lastly, capturing Louise in the comfort of her own home added a personal touch to the session. We were able to showcase the more intimate and authentic side of Louise in her home office, patio and kitchen.
Thank you Louise for your kind words, I love to way you use the photos of you consultant brand photo session on your website and social medias.
“Laure is a professional from top to bottom. Her process to gather information about your brand is amazing. She takes that information and creates a shot list which makes the process easy and professional. I highly recommend her for your business and personal needs. I am thrilled with my photos.”
KIND WORDS FROM LOUISE
CONCLUSION
People often ask me what are the differences between headshots and branding pictures. So let’s dedicate a full blog to it!
Headshots and branding photo sessions are very different, in terms of preparation, content, duration and price! They have one common thing tough. Headshots are included in a personal branding session but your personal brand session will include so much more than that.
You are going to get a lot lot of information here under but don’t worry, I have resources to help you through both your headshots and branding journeys!
HEADSHOTS PICTURES
I usually deliver 3 to 5 high resolution edited images after a headshots session. The pictures will mostly be taken from the waist up. You can select two outfits, combine standing and sitting poses, in one location. I will dedicate another blog to the different headshot backgrounds options!
BRANDING OR PERSONAL BRANDING PICTURES ARE VERY DIFFERENT
A personal branding session is 100% customized to your needs. Each element, such as the outfits you will wear, the locations we will select and your brand colors, will be carefully studied. They will help showcase the uniqueness of your brand and personality.
It will include headshots, your work environment, your business vibe, some lifestyle shots, pictures showing your personality, your creative process, details… and so MUCH more!
As your session is unique, planning is crucial. It helps me understand what you need, your business, your brand, your goals and the messages you want to share. I will also get a better view on how you will use the images, what makes you unique, who your ideal client is.
On the session day, my goal is to understand your brand so well that I can articulate everything as if it was my own.
Personal Brand session typically last half a day or a full day and include different outfits and locations.
It also includes a commercial right to the images. It means that you can use all the high and web resolution edited images for any business communication without restriction.
LEARN MORE!
As you can see, the differences between headshots and a branding pictures are huge! If you feel overwhelmed, this is totally normal. I have create, for my headshots and branding clients, two dedicated 15 pages Welcome Guide to explain the specificities, the process and what to expect. It will answer all your questions!
You can also go and check the dedicated sections on my website for more information: Branding / Headshots
And read this blog to know more about Laure Photography!
